Professional Credibility

(37 customer reviews)
by

Building your professional credibility is important in order to be seen as knowledgeable, fair and dependable. Understand how you can do this, with practical steps covering business acumen, professional scepticism, ethics, communication and your authoritative voice.

£150 +VAT

4 CPD hours

365 days’ access

Use ACPD101 for 10% off any purchase.

Professional Credibility

(37 customer reviews)

£150 +VAT

4 CPD Course

365 days’ access

Use ACPD101 for 10% off any purchase.

Professional Credibility

(37 customer reviews)

This course is not currently available. To find out more, please get in touch.

This course will enable you to

  • Understand professional credibility and how to build it, whatever your career level
  • Develop the business acumen that will ensure you add value
  • Learn to use professional scepticism to add value and gain gravitas
  • Maintain and enhance your credibility by applying the fundamental principles of ethics to ensure you do the right thing
  • Bring together key communication aspects to find your authoritative voice

About the course

Professional credibility is the key to advancement in your accounting and finance career. But why do some people seem effortlessly to gain the trust and respect of their colleagues while others struggle? This course breaks down the abstract concept of professional credibility into its key components, explaining the practical steps you can take to becoming seen as knowledgeable, fair and dependable.

You will develop your business acumen, learn to use professional scepticism in a constructive way, understand how to use the ethical framework to ensure you always do the right thing, and develop your own authoritative voice.

Contents

The importance of credibility

The importance of professional credibility
Professional credibility in the finance profession
Examples of credibility
Building your credibility
Getting over inexperience

Business acumen

The importance of acumen
An overview of acumen
A learned skill
Core skills
Developing your skills
Sharpening your business acumen
Traps and pitfalls

Professional scepticism

How do you spell it?
An essential skill
An overview of scepticism
The power of scepticism
Cognitive bias
How sceptical are you?

Ethics and professionalism

Why we act unethically
Ethical principles and threats
Speaking up about ethics

Your authoritative voice

The importance of an authoritative voice
The role of communication
Communicating with purpose
Reading your audience
The power of listening
Storytelling and communication
Delivering authoritative presentations
Persuasion and influence

Author

Alan Nelson accountingcpd-author

Alan Nelson with Anna Faherty & John Taylor

This course was conceived and curated by Alan Nelson, Founder and Managing Director of accountingcpd. Alan also wrote the opening module on Professional Credibility and the module on Professional Scepticism.

The module on Business Acumen was written by John Taylor, accountingcpd author, Chartered Accountant and Lecturer.

The modules on Ethics and Professionalism and Your Authoritative Voice were written by Anna Faherty, writer, researcher, educator and accountingcpd friend and author.

Anna Faherty & Alan Nelson

Anna Faherty is a writer, editor, researcher and educator who works across the publishing, museum and science communication sectors. Anna has delivered workshops and webinars for ACCA and the AIA and has lectured at City University, Kingston University, Oxford Brookes University and University College London.

After studying economics, Alan Nelson began his career in accountancy before moving into senior management positions in the book trade. After a successful stint as CEO of Thomson Learning, a major international textbook publisher, he founded Nelson Croom, the publisher of accountingcpd.net which he has run ever since.

37 reviews for Professional Credibility

  1. Orla Hughes –

    There’s some good practical elements to this course that will help in day to day interactions in the workplace.

  2. Teresa Glamuzina –

    loved the examples. Also loved that there was transcripts of the videos. I prefer to read rather than watch a video

  3. Ranika Dawson –

    Simple and easy to follow

  4. Chelsea Square –

    Easy to navigate, and able to complete at own pace. Clear information and examples. Opportunity to reflect is good.

  5. Tina Stevenson –

    Relevant and practical tips that can be put into practice immediately.

  6. Jennie Odlum Bale –

    Enjoyed the content and got me thinking

  7. Natalie Odey –

    Very interesting. Lots of examples and tests to keep you going.

  8. Jason Mahoney –

    Well structured and set a pace that was easy to work with.

  9. Chui Lo –

    Easily understood format, material that re relevant and easily relatable to us.

  10. Peter Bourke –

    A very good course bringing together all the salient points Of particular value was the presentation module and the importance of creating empathy with the audience.

  11. Gill Holden –

    I enjoyed this course – gave me pause for thought

  12. Burton Harris –

    the course clearly covers all of the major requirements of professional credibility. The last module on communication the highlight for me.

  13. Paul Southwick –

    Too soft on the consequences of unprofessonal behaviour

  14. Simon Knight –

    This course brings together so many important aspects of credibility that are often passively known and not practically managed in our lives. I think using a quarter of this course even will assist in driving my credibility further.

  15. John Burnett –

    For years I had been told that I presented very well. Story telling came naturally to me and I never really knew that ability to start with a story would impact my audience. Now I understand why. I always said first you need to draw your audience in aka story telling so well done the course.

  16. Tlang Thomelo –

    Our work as an accountant requires one to have professional Credibility, i will highly recommend every accountant to study it, all the key elements are found here

  17. Linda Brownlie –

    Good takeaways

  18. Musharof Ali –

    Good relevant content

  19. Maria Persson-O’Connor –

    There are so many aspects to developing professional credibility that I had not really thought of before in isolation, but of course they make up the total. Great in depth look at how to develop ones credibility

  20. Linda Brown –

    Enjoyed this refresher, content applies to every day working and I for one on reflection thought it was an area I excelled. I took a lot more learning points from this course that would add value to daily working life than expected.

  21. Rizwan Kiyani –

    Good Learning

  22. Kenneth E J Chedzey –

    A useful course for either someone new in their career or anyone (like me!) that has taken a significant change in sector or career and is looking to establish credibility.

  23. Donna Yardley –

    I thought the course was good, and clearly laid out the considerations and actions to ensure you come across as credible and with authority. I hadn’t thought about active listening being a part of it, but makes sense and is a skill I have recently developed

  24. Emily Ballantine –

  25. Kirsten Silvester –

    Interesting content with a variety of engaging ways to absorb it – video, text, community comments and a quiz. Whilst I didn’t always comment when asked I reflected on how it was relevant to my current and previous roles and I know I’ll find the content useful.

  26. Leya Kasalwe Musunga –

    Very interesting course

  27. Helen Leslie –

    Good course content

  28. Gofamodimo Philip R-Mosimanegape –

    The course was exciting, and real eye opener to those who may want to achieve higher levels in the accounting profession.

  29. Graeme Hoy –

    There was a lot of good information in this course, much of which would have been very useful early in my career. I would highly recommend it to newly minted finance professionals so that they start out on the right foot.

  30. Mary Murrain –

    The course was informative and provided knowledgeable content to apply in our professional journey

  31. Sharon Cohen –

    I learned a lot about difference aspects relating to professional credibility. It is more than what I had understood it to entail, learning about developing communication skills, business acumen, and using story telling as a tool.

  32. Mireia Corredor Marcos –

    Congrats to Alan, John & Anna for this fab course. It was really useful and interesting. I enjoyed it. Thank you very much.

  33. Paul McFadden –

    A couple of useful tips when conversing with others

  34. Ian Goulton –

    This course is excellent for younger newly qualified accountants starting out in their careers but less so for those of us who are senior managers with many years in the workplace. Even so there were some nuggets in the material, and I will strongly support younger CAs completing it to learn some basic home truths.

  35. Ian Shaw –

    It got me to question my approach in many areas

  36. Caroline Hyland –

  37. David Ellis –

    Covered the ground in logical sections, logical flow, good breakdown of the detail and suitable videos and case studies

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